So, you’ve finally decided that truck lettering in Massachusetts is the right business choice for your company. Sign Effects is excited to hear you want to take this next step, and the most important parts of this process is creating a design that works well for you. When choosing a font to use for your lettering, Sign Effects has a few suggestions for putting your best foot forward with any potential customer.
Easy to read. The biggest benefit of having lettering on your truck is being a walking advertisement for your business, and if potential customers can’t read your design, then your efforts have gone to waste.
Doesn’t blend with truck color. Color and font are two different agendas, but it is still important that your wrapping is noticeable against your truck! You want to catch the attention of others as they pass by, not wonder if you need a new paint job.
Matches with industry style. Technology industries often use more angular fonts while daycares might use letters with more curvature. In any case, your customers should get a sense of your business both through your name and within your font style.
Go timeless and not trendy. We have all seen and heard of fonts that gained popularity before coming some of the most hated fonts around (Comic Sans, anyone?). Picking a timeless font style means your logo will always look fresh and current in your industry.
Has style. Though it might seem impossible, your truck design has to stand out at least a little! Finding a lettering that fits all criteria and looks great is important to complimenting your industry, is legible, and looks great for years!
Luckily, Sign Effects has an in-house designer that can help you make all your most important truck lettering decisions in MA. From fonts to completely revamping your logo, we can work together to find the right combination of style and practically for your business. With more questions, call our experts today at (800) 554-SIGN.